{"product_id":"loreal-paris-preference-vivids-permanent-hair-colour-cherry-red-5-664","title":"LOreal Paris Preference Vivids Permanent Hair Colour Cherry Red 5.664","description":"\u003cp\u003eLOreal Paris Preference Vivids Permanent Hair Colour Cherry Red 5.664 \u003c\/p\u003e\u003cp\u003eProduct Details:\u003c\/p\u003e\n\n\u003cp\u003eOur NEW Préférence Vivids range provides bold, luminous colour full of reflects, that lasts up to 8 weeks. This red hair dye will provide vibrant long last colour. *Instrumental test\u003c\/p\u003e\n\n\u003cp\u003eNEW Preference Vivids range is our most innovative expertise in bold colours. This cherry red hair dye formula is infused with a blend of powerful pure dyes selected by our hair colour experts for ultra-vibrant colours. *Instrumental test\u003cbr\u003e\n\u003cbr\u003e\nBENEFITS OF L'ORÈAL PARIS' PREFERENCE VIVIDS CHERRY RED HAIR DYE:\u003cbr\u003e\n- Achieve up to 3X shinier hair with Préférence red hair colour, featuring light reflecting dye, for a luminous colour full of reflects. *Instrumental test\u003cbr\u003e\n- Contains Shine Protect Conditioner that is enriched with a UV filter and Vitamin E to preserve your shine for up to 8 weeks of radiant colour (*if the shine protect conditioner is applied weekly).\u003cbr\u003e\n- Made for all hair types, this silver hair dye comes in a gel texture and 150ml mix kit to provide an easy and even application.\u003cbr\u003e\n\u003cbr\u003e\nRECOMMENDED HAIR COLOUR ROUTINE WITH THIS RED HAIR DYE:\u003cbr\u003e\nStep 1: Apply hair dye according to packet instructions\u003cbr\u003e\nStep 2: When washing your hair, use the Colour Protect Shampoo to nourish and prolong hair colour. Leave for one minute then rinse.\u003cbr\u003e\nStep 3: Follow this with theColour Protect Conditionerto further seal colour inside fibre and prolong radiance and shine.\u003c\/p\u003e","brand":"L'Oréal","offers":[{"title":"Default Title","offer_id":42046575706187,"sku":"DSZ-V563-3600524018634","price":25.26,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0596\/3802\/2219\/files\/V563-3600524018634-202512081345-00.png?v=1768758882","url":"https:\/\/oztechnologies.com.au\/products\/loreal-paris-preference-vivids-permanent-hair-colour-cherry-red-5-664","provider":"Oz Technologies Group","version":"1.0","type":"link"}